IAAPA Hong Kong - A Big Success!

The Soft Brick team are home from IAAPA Hong Kong, slightly jet lagged but very excited at the prospects and enquiries taken during the 3 day event! There was a small sigh of relief when we saw our product arrive safely at the exhibition space (after seeing it leave our factory 4 weeks prior) - it was at this point the build team got to work! Check out the photos below showing the build progress over the 2 build days:

We received so much positive feedback - including from other exhibitors - all commenting on just how great the stand and soft play product looked. The hard work was totally worth it! We're proud to say our stand looked amazing and totally blew away the competition! Here's a small taster of just some of the product we designed and manufactured specifically for the show:

The 3 days on the show stand went by really quickly but we welcomed the opportunity to showcase our amazing product to customers from all over the World, including China, Australia, New Zealand, the Philipines, Singapore, India and many more! The whole process was eased along by our excellent interpretor / translator!

After a busy and successful 3 days the dismantle began. Fortunately in this case, our stand was much quicker to dismantle than to build. It wasn't long before it was all carefully padded and wrapped and tucked inside the container ready for the journey back to the UK.

Now the real fun begins as we're looking forward to developing and working with all the enquiries we met at the show! To everyone we met at the show, thank you for stopping by and taking the time to speak to us - we're looking forward to working with you!

- The Soft Brick Team